Mobile Marketing
Email Marketing Statistics for 2019 [INFOGRAPHIC]
This infographic from EveryCloud illustrates 132 email marketing statistics you’ll want to consider as you plan for 2019.
Read MoreSocial Channels That Have A Significant Influence On Shopping [TABLE]
When the first wave of social commerce arrived—mostly reproducing ecommerce catalogs on Facebook—critics predicted it would fail because users didn’t want to shop where they socialized. More than half a decade later, most social media users still don’t turn to social platforms to make direct buys. Now it’s all about influence, social ads and a multi-channel path to purchase.
Read MoreGrocery App Users, 2017-2022 [CHART]
Grocery apps are some of the fastest-growing apps in the US. This year, 18.0 million US adults will use a grocery app at least once a month, up 49.6% over last year.
Read MoreTop Email Marketing Practices [CHART]
Basic segmentation ranks as the most broadly adopted email marketing practice among company marketers, according to the annual Email Industry Census from Econsultancy and Adestra. Some 82% of respondents worldwide (though predominantly from the UK) use basic segmentation, up from 80% last year.
Read More15 Email Marketing Hacks [INFOGRAPHIC]
This infographic from 99firms illustrates 15 email marketing hacks you can use to optimize your campaigns.
Read MoreInternet, Social & Smartphone Adoption In 37 Countries [TABLE]
Almost half of the world is now online. Now, the Pew Research Center looks further into internet use, revealing that it continues to grow in developing countries while remaining high in advanced economies.
Read MoreTime Spent With Digital Media By Device [CHART]
People in the US spent more than twice as much time accessing the internet through smartphone applications than via desktops, notes comScore.
Read MoreMobile Voice Search Behavior [INFOGRAPHIC]
This infographic from SERanking illustrates when, what, where, why and how of mobile search behavior.
Read MoreMobile Payment Users By Platform, 2018-2022 [TABLE]
In the ongoing effort to gain consumers’ attention, one effective media channel that’s often overlooked is the mobile wallet. eMarketer estimates that 55.0 million US mobile phone users will make a proximity mobile payment—one that’s completed on a mobile device at the point of sale—by the end of this year.
Read MoreMarketing With Emojis [INFOGRAPHIC]
This infographic by Red illustrates 4 Dos and 4 Don’ts when using emojis in your marketing efforts.
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