Mobile Behavior
US Teen Smart Phone vs Tablet Users By Demographic, 2012 & 2013 [TABLE]
Both smart phone and tablet use saw a large leap among US teenagers ages 13 to 17 between 2012 and 2013.
Read MoreHow Mothers Will Use Mobile While Holiday Shopping In-Store, October 2013 [CHART]
25% of mothers polled expected to use mobile devices at least half of the time they were shopping at a physical store location during the holiday season.
Read MoreTop 100 Multichannel Retailers’ Mobile Load Times, November 2013 [CHART]
The top multichannel retailers’ sites load on average more quickly on a smart phone than Fortune 100 companies’ sites (3.62 seconds and ~5 seconds, respectively).
Read MoreTime Spent On Sports Sites By Device Type, June 2010 & June 2013 [CHART]
US sports leagues and broadcasters are streaming increasing amounts of content on their broadband and mobile channels.
Read MoreShare Of Mobile Purchases Generated From Marketing Emails By Device, Q3 2013 [CHART]
Most of the orders placed on mobile devices happened on tablets—and more than 99% of tablet purchases occurred on the iPad.
Read MoreFORECAST: Google Glass Sales, 2014-2018 [CHART]
BI Intelligence expects unit sales of Google Glass to climb sharply after 2014, to 21 million units in annual sales by year-end 2018.
Read MoreConsumers' Attitudes Toward Marketing Channels By Type, July 2013 [TABLE]
Almost one-third of consumers thought email delivered relevant marketing messages, while three in 10 thought email messages were accurate, and just over one-quarter considered them memorable.
Read MoreUS Internet Users By Device Type, February – July 2013 [CHART]
Mobile has attracted a sizeable bulk of US consumers, but the vast majority use desktop and laptop computers along with mobile devices.
Read MoreMobile App Engagement, November 2013 [CHART]
Tablet users spent on average 24 minutes per app session, about 4 times longer than their typical website visit.
Read MoreMobile Retail Site Performance, November 2013 [TABLE]
From an iPhone 4s, the median mobile site took 4.33 seconds to load, far quicker than the median full site page load time of 7.84, but still well below Google’s recommendation of 1 second or less.
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