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Mobile Behavior

Most Used Mobile Notifications, October 2013 [CHART]

On average, smartphone users had signed up for at least one notification from eight of the 14 categories included in the survey.

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Global Online Sales Growth & The Decline Of Showrooming, January 2014 [CHART]

While the store is still the retail channel of choice for a large majority of global consumers, it’s losing share to e-commerce at a rapid rate.

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Evolution Of The Marketing Department [INFOGRAPHIC]

This infographic by Adecco illustrates the changing nature of the marketing department.

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State Of Mobile Customer Support, January 2014 [CHART]

Two-thirds of customer experience professionals responding to the survey said they already have (33%) or are planning to develop (35%) mobile into an active support channel this year.

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Smart Phone eCommerce Conversion By Traffic Source, December 2013 [CHART]

Email may account for upwards of 60% of smartphone conversions.

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The Varieties Of Selfies [INFOGRAPHIC]

This inforgraphic from Marketo illustrates the various types of selfie photos.

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Holiday eCommerce Growth Estimates In 2013 [CHART]

comScore pegged desktop eCommerce sales growth at 10% for the November-December period.

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Mobile Content Activities Of American Parents, August 2013 [TABLE]

Parents of children under 18 were 5 percentage points more likely than nonparents to use email on their smart phone,

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Mobile Devices American Parents Own By Age Of Child, November 2013 [TABLE]

57% of US internet users surveyed had a smart phone. But smart phone penetration among parents of children under 18 was significantly higher, at 74% or above.

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Second-Screeners' Attitudes Toward Synchronized & Asynchronous Content, January 2013 [TABLE]

Only 4 in 10 respondents reported trying synchronized program content to watch with live TV, and few found that it significantly enhanced their experience.

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