Mobile Behavior
Android Users By Device Type, 2013 vs 2014 [CHART]
iOS only recently offered a Phablet, so Flurry looked through an Android-only lens to get a clearer idea of how Phablets are faring.
Read MoreMobile App Sessions By Device Type, 2013 vs 2014 [CHART]
Phablets command a disproportionate share of app activity.
Read MoreActive Mobile Use By Device Type, 2013 vs 2014 [CHART]
Over the course of a year, the installed base for Phablets doubled.
Read MoreMarket Share Of Mobile Device Types, 2013 vs 2014 [CHART]
In 2013, a mere 2% of the kinds of devices Flurry saw were Phablets, whereas in 2014, Phablets represent 10% of all device types.
Read MoreShare Of Time Spent With Smart Phone Apps, June 2014 [CHART]
Mobile’s share of digital consumption continues to grow, with apps hogging more mobile time on smartphones (88% share) than tablets (82%).
Read MoreFortune 500 Social Media Use, 2012-2014 [CHART]
Social media use is almost ubiquitous among the Fortune 500 and newer platforms are seeing fast-rising adoption rates.
Read MoreWhy Consumers Would Use A Wearable Health/Fitness Device, March 2014 [CHART]
81% of US internet users said they would use a wearable health or fitness device.
Read MoreOnline Platforms For Which People Are Concerned About Privacy, June 2014 [CHART]
Among the US adult internet users polled, 66% said they were concerned about their privacy on social networks such as Facebook—the top response.
Read MoreMobile Share Of eCommerce Spending, Q2 2010-Q2 2014 [CHART]
Mobile commerce spending grew by 47% year-over-year in Q2, buoyed by a 75% gain in tablet spend (as opposed to a 29% rise in smartphone commerce).
Read MoreMobile Ad Response By Gender, August 2014 [CHART]
Men respond more to ads in mobile browsers, while women are more likely to swipe or click on in-app ads.
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