Mobile Behavior
US Coupon Use By Type & Generation [CHART]
US adults are more likely to use print coupons than paperless discounts, a finding that is true across generations and extends to affluents.
Read MoreMultitainment Behavior By Generation [CHART]
More than 9 in 10 US consumers aged 14 and older say they typically multitask while watching TV, up from about 8 in 10 just 3 years earlier.
Read MoreMobile Experience Expectations [CHART]
Generally, internet users want a convenient and secure mobile experience.
Read MoreFemale Brand-Related Activity By Generation [TABLE]
Almost three-quarters of female internet users said they prefer marketing messages to be gender neutral.
Read More18 Critical Elements Of A Marketing Email [INFOGRAPHIC]
This infographic illustrates 18 critical elements of a successful marketing email, from the subject line, to the pre-header, to the copy, to the signature.
Read MoreSnapchat Overtakes Facebook Among Young Millennials [CHART]
Almost 8 in 10 Americans aged 12 and older currently use some form of social media, according to the latest annual Infinite Dial report [PDF] from Edison Research and Triton Digital.
Read MoreWhy People Use Mobile Health Apps [CHART]
Some 71% of US consumers would be willing to use a mobile app to manage their health.
Read MoreVirtual Reality Users By Device, 2016-2020 [CHART]
By the end of this year, there will be more than 6 million virtual reality users worldwide.
Read MoreDaily Time Spent On Facebook By Device, 2013-2018 [CHART]
This year, Americans will spend more than half of their social networking time on Facebook.
Read MoreDesktop vs Mobile Email Click-To-Open Rates [CHART]
Email click-to-open rates on mobile devices are continuing to close the gap with desktop rates.
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