Millennials
Tablet TV's Effect On Traditional TV Viewing By Age, Spring 2012 [CHART]
About half of tablet TV viewers of all ages told market researcher The Diffusion Group they were watching the same amount of regular TV as before.
Read MoreSocial Media & Political Engagement By Generation [CHART]
38% of those who use social networking sites use those social media to Like or promote material related to politics or social issues that others have posted.
Read MoreNetworked & Hyperconnected [PRESENTATION]
Networked and Hyperconnected: The New Social (and work) Operating System, A presentation by Lee Rainie, Director of the Pew Internet Project.
Read MoreGreat Friends vs. Great Career By Select Demographics, October 2012 [CHART]
About two-thirds of the American adults (aged 18-64) surveyed would rather have great friends than have a great career.
Read MoreTexting & Language [INFOGRAPHIC]
This inforgraphic takes a look at how texting is transforming our language.
Read MoreAmerican Social Network Ad Clickers, October 2012 [CHART]
Some 31% of online Americans aged 18-64 report having clicked on an ad they saw on a social network.
Read MoreSpending Habits Of College Students [INFOGRAPHIC]
This infographic by Nationwide bank details college students’ spending habits.
Read MoreLosing Sleep Over Technology [INFOGRAPHIC]
This infographic by TakePart shows which generations are using the various technologies…and who loses sleep over it.
Read MoreDigital Influences On Branding Among Millennial Shoppers, Q2 2012 [CHART]
Millennial shoppers were more than three times as likely as the overall panel to be influenced by blogs and social sites.
Read MoreSocial Media Use Of Wine-Drinkers By Site & Generation, June 2011 [CHART]
73% of regular American wine consumers were Facebook users.
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