Media Consumption
Spotify vs. Pandora Listeners, 2017-2023
Pandora is no longer the most popular music streaming service in the US, with Spotify taking the Number One spot in 2019.
Read MorePodcast Listeners: Market Size – 2019-2023
Many US podcast listeners tune in frequently, and three in 10 daily listeners have bought products based on podcast ads, according to research from CivicScience.
Read MoreCable Sports Subscribers vs Non-Sports Subscribers
Sports fans really are the foundation of the pay television subscriber base. Only 7% of the people who watch sports daily, weekly, or monthly are cord-cutters while 18% of those who are not fans of spectator sports have done so.
Read MoreMonthly Podcast Listening By Age
The number of US consumers (ages 12 and up) who listen to podcasts on a monthly basis continues to rise, up to 37% this year, from 32% in 2019.
Read MoreTikTok Useage, October 2019 to March 2020
TikTok is experiencing a substantial boost during the coronavirus pandemic.
Read MorePandemic Video Streaming By Platform
Business Insider Intelligence surveyed American adults about their video streaming choices while cooped up at home during the COVID-19 pandemic.
Read MoreCOVID-19 Social Media Use
49% of U.S. consumers are reading more news stories on social media as a result of the outbreak – this is the primary motivator to use social media across markets, gender, and income right now.
Read MoreCOVID-19 Is Depressing Podcast Listening
According to new data from Podtrac, the coronavirus pandemic is depressing podcast consumption.
Read MoreMedia Consumption Changes Driven By COVID-19
87% of U.S. consumers and 80% of UK consumers say they’re consuming more content – broadcast TV, online videos, and online TV streaming take the top spots overall for increased media consumption.
Read MoreWhere People Listen To Podcasts [CHART]
The US population has embraced podcasts, with the majority of Americans over the age of 12 years listening to them on a weekly basis.
Read More