Household Income
Grocery Shopping
Explore an extensive compilation of grocery shopping statistics from 2012 to present about how consumers interact with their grocery providers.
Read MoreUS Boycotters By Household Income
Americans often are not shy about letting their wallets speak when a brand does something that displeases them, whether it be the business acting irresponsibly, allowing a data breach or failing to represent their community or ethnicity.
Read MoreMarijuana Legalization Demographics
Support for legalization of marijuana has grown from 12% of the American public thinking the plant should be legal in 1969 to 68% this year.
Read MoreEconomic Effects Of COVID-19 By Race Or Ethnicity
One-in-four adults have had trouble paying their bills since the coronavirus outbreak started and a third have dipped into savings or retirement accounts to make ends meet.
Read MoreCOVID-19 Social Media Use
49% of U.S. consumers are reading more news stories on social media as a result of the outbreak – this is the primary motivator to use social media across markets, gender, and income right now.
Read MoreLinkedIn Statistics [INFOGRAPHIC]
This infographic from Social Pilot illustrates 18 essential statistics you’ll want to know about LinkedIn.
Read MoreMedia Consumption Changes Driven By COVID-19
87% of U.S. consumers and 80% of UK consumers say they’re consuming more content – broadcast TV, online videos, and online TV streaming take the top spots overall for increased media consumption.
Read MoreConstantly Online Demographics [CHART]
With an increasing number of devices such as smartphones, tablets and smart TVs that all allow individuals to access the internet, it’s no wonder that more adults are going online and with a greater frequency than ever before.
Read MoreSmart Speaker Owner Demographics [CHART]
Smart speakers such as Amazon Echo or Google Home have gained popularity over the last several years, and consumer experts found that these devices were especially popular with holiday season gift buyers last year.
Read MoreDemographics Of Podcast Listeners & Smart Speaker Owners [TABLE]
A recent media outlook from PwC predicated that podcast advertising will see strong growth through the year 2023 to reach $1.4 billion. As podcasts become more of a focus for advertisers, who is the average listener?
Read More