Generations
Preferred Media Type For Main News Source By Age, July 2013 [CHART]
Asked their main source of news about current events in the US and around the world, 55% of survey respondents chose TV, with the internet coming in a distant second at 18%.
Read MoreReddit Use By Age & Gender, July 2013 [CHART]
6% of online adults use reddit.
Read MoreMobile Shoppers By Age & Gender, Q1 2012 vs Q1 2013 [CHART]
Over the past year, women have accounted for a growing share of mobile shoppers, from 44% in Q1 2012 to 50% in Q1 2013.
Read MorePost Mobile Research Actions Taken By US Boomers & Silent Generation, March 2013 [CHART]
Forty-nine percent of Boomer and senior tablet user respondents made a purchase after conducting a search.
Read MoreWeekly Media Consumption Of US Boomers & Silent Generation, March 2013 [CHART]
Boomers spent more time on the web than with any other media channel, including TV.
Read MoreMillennials' Preferred Shopping Method By Product Category, February 2013 [CHART]
Among those who purchased electronics and sports equipment/accessories, 38% and 45%, respectively, said they preferred buying these items online.
Read MoreMillennials' Daily Time Spent Shopping Online By Gender, February 2013 [CHART]
45% of Millennials said they spent 1 hour or more per day checking out retail-oriented sites.
Read MoreAttitudes Toward eCommerce Among Online Americans By Demographic, January 2013 [TABLE]
Both males and females ages 18 to 34 were more likely than their 35- to 64-year-old counterparts to engage in nearly every online shopping activity.
Read MoreAmerican Doctors Who Use Tablets Professionally By Age, January 2013 [CHART]
More than half of physicians ages 44 or younger used tablets for professional purposes.
Read MoreAmerican Doctors Who Use Smart Phones Professionally By Age, January 2013 [CHART]
Nearly nine in 10 doctors under 35 used their smart phones for professional purposes, the highest level among all age groups.
Read More