Event Marketing
Top Global B2B Marketing Channels, November 2012 [CHART]
Nearly all B2B marketers surveyed reported maintaining email lists and doing search engine optimization.
Read MoreEvents & Social Media Marketing Checklist [INFOGRAPHIC]
This infographic from Marketo serves as a visual checklist for marketing your event via social media.
Read More2013 Digital Marketing Budget Plans [CHART]
70% of company marketers – who hail mostly from the UK (46%) and other European countries (19%) – plan to increase their content marketing budgets this year, while another 29% will keep them at current levels.
Read MoreSuper Bowl XLVII-Related Searches During The Game [CHART]
This chart shows trending searches that were performed during the broadcast of Super Bowl XLVII.
Read MoreSocial TV & Super Bowl XLVII [INFOGRAPHIC]
This infographic by Trendrr TV breaks down the social TV chatter that Super Bowl XLVII generated.
Read MoreSocial Super Bowl XLVII [INFOGRAPHIC]
This infographic pits some major brands that advertised during Super Bowl XLVII against one another based on social media presence.
Read MoreMarketing Channels That Are Falling Out Of Favor In 2013 [CHART]
Nearly 1 in 3 marketers plan to decrease their organization’s focus on newspapers this year.
Read MoreMobile Shopper Activities By Device Type, January 2013 [CHART]
Tablet owners are more than twice as likely to use their device for shopping as smartphone owners (44% vs. 20%).
Read MoreSponsorship Spending, 2009-2013 [CHART]
Total global corporate spending on sponsorships is slated to increase by 4.2% this year to $53.3 billion.
Read MoreNegative Effects Of Technology On The Arts [CHART]
The majority of arts organizations thought that mobile devices, ringing cell phones and texting create significant disruptions to live performances.
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