Email Marketing
Email Marketing Open Share By Device & Industry, Q1 2015 [TABLE]
43% of CPG marketing emails were opened on mobile phones and eReaders—equal to that on desktop.
Read MoreTV Multitasking By Generation, April 2015 [TABLE]
9 in 10 Americans age 14 and older claim to always or almost always multitask while watching TV, up from 81% a couple of years ago.
Read MoreMost Effective & Difficult Landing Page Optimization Tactics, April 2015 [CHART]
it comes to landing page optimization, A/B testing is considered the most effective method and one of the easiest to execute.
Read MoreContent Buyers Consider Valuable Enough To Submit A Form, April 2015 [CHART]
B2B vendor websites are often lacking the content elements buyers perceive as being most important.
Read MoreHow People Arrive At Websites, November 2014 [TABLE]
Typing a domain name into a browser’s address bar remains a common internet behavior.
Read MoreState Of The Internet, 2015 [MARY MEEKER PRESENTATION]
Mary Meeker’s annual State of the Internet report was released today and, as usual, it is jam-packed with fascinating and useful stats on how we use online communications.
Read MoreHow Email Marketers Manage Customer Data, December 2014 [CHART]
How Email Marketers Manage Customer Datat: Fewer than four in 10 email marketers had a centralized data repository for their client data.
Read MoreHow Email Marketers Segment Their Customers, December 2014 [CHART]
Email marketers still struggle when it comes to using consumer data to successfully segment and target their audiences.
Read MoreTop Elements Of The Ideal Customer Experience, April 2015 [CHART]
Consumers (aged 18-65) around the world are most likely to identify an Ideal customer experience with companies’ fast responses to inquiries or complaints.
Read MoreEmail CTO Rates, Q4 2014 [CHART]
Email CTO Rates: Mobile email clicks accounted for almost 40% of all email clicks in Q4 2014.
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