eCommerce Archives - Page 64 of 124

Incidences Of Online & Mobile Shopping By Gender, October 2013 [CHART]

While American women are more likely than their male counterparts to have made a purchase online in the past year (57% vs. 52%), mobile shopping rates continue to be higher among men.

Marketing Areas Marketers Feel Most Confident Executing, September 2013 [CHART]

Seven in 10 respondents were confident when it came to brand building and 62% felt comfortable with content marketing.

Most Important Marketing Areas For Next Three Years, September 2013 [CHART]

Identifying the most important marketing issues coming over the horizon was a significant challenge for many marketing professionals.

Mobile Shopping Activities, October 2013 [TABLE]

Young Americans are more likely than the average shopper to use their mobile devices for a range of shopping activities.

American Gamers Who Have Made In-Game Purchases By Game Type, Q2 2013 [CHART]

More than one-quarter of US web users reported having purchased through an app store a game that could be played via any device.

Mobile Shopping Prompts, October 2013 [CHART]

2 in 3 smartphone shoppers say they’re spending significantly (33%) or somewhat (34%) more time researching store-based needs on their devices this year.

Transformation Of B2B Commerce, September 2013 [CHART]

B2B commerce is shifting offline to online and self-service, say 57% of B2B vendors from the US and Europe.

Mobile Marketing's Competitive Advantage, Q3 2013 [CHART]

Between 45% and 48% of US marketers cited mobile marketing as offering each of the following significant and sustainable benefits: loyalty retention, improving transactions and improving customer service.

Affluent Americans' Annual Expenditures, September 2013 [TABLE]

Affluent Americans spend $1.9 billion annually – and that those dollars are highly concentrated among a select group of areas.

Marketers' Proficiency, September 2013 [CHART]

Only 40% of marketers rating their company’s marketing as effective.