eCommerce
Facebook Advertising Benchmarks, Q1 2015 [CHART]
Facebook advertising CPMs were highest for the telecommunications industry and lowest for the gaming vertical in Q1 2015.
Read MoreMobile Transaction Abandonment, August 2015 [CHART]
A majority (56%) of US smartphone owning adults have abandoned a mobile transaction.
Read MoreMarketers' Top Pain Points, June 2015 [CHART]
The biggest pain point for client-side marketers today is the major bottleneck presented by IT and web development teams.
Read MoreUS eCommerce Metrics by Device, Q1 2015 [CHART]
Smartphones have grown to represent almost 1 in 5 visits to US eCommerce retailers.
Read MoreFrequency Of Pinterest Users' Online Purchases By Category, March 2015 [CHART]
In Q1 2015, Pinterest accounted for the second-highest share of social media-driven site visits in North America, at 19.0%.
Read MoreMost Influential Pinterest Categories For Purchase Decisions, March 2015 [CHART]
There will be 47.1 million US Pinterest users of all ages this year, representing 26.1% of social networkers.
Read MoreRetail & eCommerce Holiday Season Sales Growth, 2009-2015 [CHART]
eMarketer forecasts that US retail sales in the months of November and December 2015 will increase 5.7% year over year, reaching $885.70 billion.
Read MoreBack to School Shopping Scheduling, August 2015 [CHART]
MasterCard research reminds that last year, August 29 was the heaviest shopping day of the Back To School season.
Read MoreB2B Mobile Content Optimization, June 2015 [CHART]
Mobile isn’t yet a top priority for B2B companies, with only about half of respondents reporting making investments in mobile marketing.
Read MoreEssential Data To Create Effective Visual Content, April 2015 [CHART]
Nearly 58% of marketers said being able to automatically mine consumer insights would save their team the most time.
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