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eCommerce

Attitudes Toward Social Commerce [CHART]

Attitudes Toward Social Commerce [CHART]

About one-third of US online shoppers say that social networking sites influence their purchasing decisions.

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Demographics Of Mobile Payment Users [CHART]

Demographics Of Mobile Payment Users [CHART]

Mobile payment users tend to skew young, with more than 7 in 10 belonging to the Millennial (39%) or Gen X (33%) generations.

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Top Factors For Mobile Shoppers [CHART]

Top Factors For Mobile Shoppers

Mobile accounted for roughly 1 in every 6 retail dollars spent online during Q4 2015.

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Online Tactics That Drive Customer Acquisition vs Retention [TABLE]

Tactics That Drive Customer Acquisition vs Retention

81% and 80% of respondents, respectively, said email marketing drives customer acquisition and retention.

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Top Amazon Skills Consumers Have Used [CHART]

Amazon Echo Skills Used

Amazon Skills are Echo capabilities that are offered by Amazon itself or by third-party developers. These are the top 10 Skills customers use.

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Top Amazon Search Engine Ranking Factors [CHART]

While no single factor has a very strong correlation with search rankings, Amazon’s sales rank has the highest correlation with search success on the platform.

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Most Popular Mobile App Types [CHART]

Consumers aged 14 and older access apps more frequently on smartphones than tablets, with social media the top app type on both devices.

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Most Effective Types Of Email Campaigns [CHART]

The most commonly used email campaign types aren’t always the most effective.

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Mobile Commerce [INFOGRAPHIC]

This infographic illustrates the mCommerce market, from rising regions, to average order value, to mobile coupon use and payments.

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US Coupon Use By Type & Generation [CHART]

US adults are more likely to use print coupons than paperless discounts, a finding that is true across generations and extends to affluents.

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