eCommerce
Millennials' mCommerce Frequency [CHART]
Many millennial smartphone users in North America and the UK do transact via mobile—whether every day or a few times per week.
Read MoreEmail Open Rate Optimization [INFOGRAPHIC]
This infographic by Campaigner illustrates tips to optimize your email open rates.
Read MoreMost Annoying Aspects Of B2C Marketing Emails [CHART]
Among white-collar Americans, time spent with email is up 17% year-over-year, with Millennials (shock!) spending the most time with email.
Read MoreConversion Optimization Methods [CHART]
A/B testing is the most common form of conversion optimization used among the client-side marketers surveyed worldwide.
Read MoreThe Perfect Mobile Ad [CHART]
More than a third of consumers said they wanted to be able to easily share a mobile ad.
Read MoreSearch Channels Used During Purchase Process [CHART]
How online shoppers use dfferent forms of search during the purchase process.
Read MoreEmail Reading, Glancing & Scanning By Industry [CHART]
A majority (53%) of emails are read, meaning that the recipient (presumably) looks at the message for at least 8 seconds.
Read MoreTriggered Email Adoption & Response Rates [CHART]
Just 2.3% of emails sent last year were triggered emails as opposed to business as usual emails.
Read MoreMarketers Digital Skills Gaps [CHART]
84% of marketers believe that the level of complexity faced by marketing professionals over the next 5 years will be high or very high.
Read MoreUS B2B eCommerce Sales, 2014-2020 [TABLE]
86% of US B2B companies offered an online website as a purchasing channel to B2B buyers.
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