Content Marketing
Challenges Faced By Marketing Execs, February 2014 [CHART]
Getting or holding target customers’ attention, as well as finding their target audience online, were the top two major challenges for marketing execs.
Read MoreUK Mobile Sports Content Consumption By Age, March 2014 [CHART]
A sizable proportion of mobile users in the UK will utilize mobile phones to keep track of the World Cup action.
Read MoreDevices UK Millennials Will Use To Follow The World Cup, May 2014 [CHART]
TV will be the medium of choice for UK consumers following the action, even among the most digitally connected and especially mobile millennial cohort.
Read MoreGoPro Shark Attack & Twitter Relationship Surveys [VIDEO]
Episode 52 of the Beyond Social Media show: David Erickson & BL Ochman discuss the GoPro Shark Attack video as a marketing gimmick & Twitter’s social graph.
Read MoreSocial Media Posting Best Practices [INFOGRAPHIC]
This infographic compiles the best practices for creating posts on the most popular social media sites.
Read More63 Social Media Stats For 2014 [INFOGRAPHIC]
This infographic from Digital Insights compiles 63 social media stats about the most popular social networks.
Read MoreWorld Cup Fans' Online Behavior [INFOGRAPHIC]
This infographic by RadiumOne illustrates World Cup fans’ cross-device usage and social media sharing.
Read MoreAttitudes Of American Pinterest Users Toward Promoted Pins, March 2014 [VIDEO]
Nearly three-quarters of 15-and-older users who had logged on to Pinterest at least once in the past month were either neutral toward promoted posts or didn’t mind them.
Read MoreDemographics Of American Pinterest Users, March 2014 [TABLE]
The number of US Pinterest users is expected to climb 15.0% this year, reaching 40.1 million consumers, or 15.9% of the population.
Read MoreInstagram Penetration Among Social Brands By Industry, March 2014 [CHART]
Some 30% of socially active brands have an Instagram profile as of March 2014.
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