Content Marketing
Optimization, Schmoptimization
The phrase “Social Media Optimization” makes normal people’s eyes glaze over. We need to talk in terms of the benefit rather than the process.
Read MoreThe Importance Of Blogging – 10 Reasons PR People Should Blog
The top 10 reasons PR people, advertising, marketing and communications professionals should blog,.
Read MoreNo TV? No Prob – I Live In An On-Demand World
What if the writer’s struck and nobody noticed? Or cared? What if they took matters into their own hands excised the studios from Hollywood’s economic equation?
Read MoreThe Future Of Television News
Wallstrip is an excellent example of how television news will evolve as the distinction between TV and the Internet disappears.
Read MoreThe End Of Television Advertising
TV ads as blocks of content separate and apart and interruptive of non-advertising content is an art that must die or find another distribution channel.
Read MoreWebcam Stars – Product Placement At YouTube
Logitech scores big with product placement in YouTube star’s videos.
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