Content Marketing
Types Of Inbound Marketing Content, 2012 [CHART]
SEOmoz found over two-thirds of online marketers worldwide generated short-form content assets such as blog posts, social media updates, articles and guides.
Read MoreFrequency Of Inbound Marketing Tool Use, 2012 [CHART]
SEO was the most time-consuming—and most used—inbound marketing tactic for online marketers worldwide: 23.9% spent more than half their time on SEO.
Read MoreBelow Average Costs Per Lead By Channel [CHART]
Businesses consistently ranked inbound marketing channels such as blogs and social media as having costs lower than other outbound channels.
Read MoreContent Optimization Beyond Search [INFOGRAPHIC]
This infographic by InboundWriter illustrates the importance of content optimization beyond the search engine.
Read MoreTrust In Advertising By Type, April 2012 [CHART]
One reason for TV’s influence on product purchases could be the trust that consumers place in these ads.
Read MoreAmerican Magazine Reader Demographics By Social Network, April 2012 [TABLE]
The Association of Magazine Media broke down social network user distribution not only by age, but also by specific social media sites used.
Read MorePhoto-Sharing Sites & Twitter [CHART]
Diffbot found that 15% of photos shared worldwide on Twitter came from Instagram, second only to direct Twitter image-sharing, at 40%.
Read MoreTypes Of Links Shared On Twitter, July 2012 [CHART]
Diffbot looked at 750,000 links posted to Twitter worldwide and found that 36% were images, 16% were articles and 9% were videos.
Read MoreHow Americans View Video, Q4 2011 vs. Q1 2012 [CHART]
The vast majority of Americans (283.3 million) watched TV in their homes in Q1, more than 1.5 times the number (162.5 million) who watched video online.
Read MoreTumblr Users By Generation, July 2012 [CHART]
Chart of Tumblr users by age.
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