Content Marketing
Social Media Sharing [INFOGRAPHIC]
This inforgaphic from Promo illustrates what, where and why people share content on social media.
Read MoreSmart Audio [VIDEO]
This presentation by Tom Webster of Edison Research presents the Spring 2018 edition of The Smart Audio Report from NPR and Edison Research. More than 43M people (18+) in the U.S. now own a smart speaker. And it’s no longer just the early adopters using these devices. New smart speaker owners are emerging as a distinct audience in terms of user profile, behavior and media habits.
Read MoreWords That Convert [INFOGRAPHIC]
This infographic from Uberflip illustrates words that have persuasive power and how they are used in marketing.
Read MoreInformation Brands Should Provide Customers [CHART]
There’s been plenty of research indicating that people value informative brand content. 9 in 10 consumers surveyed for the report agree that brands should provide value-added information to their customers.
Read MoreIndustries Where VR Will Have The Most Impact [CHART]
Despite the hype, it’s not yet clear if or when virtual reality (VR) technology will reach mass-market status. However, specialized applications are showing promise in a variety of industries.
Read MoreContent Marketing Challenges [INFOGRAPHIC]
This infographic from SEMRush highlights the content marketing challenges outlined in a white paper collaboration with the Content Marketing Institute.
Read MoreRecent Podcast Listeners By Device [CHART]
Podcast awareness and popularity are both on the rise, with a recent study suggesting that 64% of respondents ages 12 and older are familiar with the term ‘podcasting,’ up from 49% three years ago.
Read MorePodcast Listeners By Location [INFOGRAPHIC]
This infograpic by eMarketer breaks down where people listen to podcasts.
Read MoreTop Podcast Publishers [INFOGRAPHIC]
This infograpic by eMarketer breaks down the top podcast publishers, with National Public Radio and WNYC leading the list.
Read MorePodcast Listeners, 2018 [INFOGRAPHIC]
This infograpic by eMarketer breaks down podcast listeners by age, gender, and frequency of listening.
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