Content Marketing Archives - Page 139 of 176

Online Video Viewers Who Abandon Videos Before They Start By Format, 2012 [CHART]

18% of online video viewers worldwide had abandoned live videos before they began, compared to only 6% for short-form video-on-demand.

This infographic by Facebook illustrates some of the Social Television chatter that occurred during the Oscars broadcast.

Facebook videos achieved a 40% higher Engagement Rate (0,25%) than YouTube links (0,151%) in the studied period.

This infographic by Mari Smith illustrates fourteen tactics to inspire people to share your content on Facebook.

Of the 2,608 photos the top 100 brands shared in the past quarter, 98 percent were posted to Facebook.

In November, roughly one-half of the brands on Instagram used filters, but that number has reduced over time.

16% of internet users said they had searched for information on a drug they had seen advertised.

Most consumers still prefer free, ad-supported content though those with connected TVs are more likely to like the ad-free subscription model.

Not surprisingly, the use of a #HouseOfCards hashtag is very low, considering Netflix has never promoted its use.

About 10 percent had watched House of Cards during the first few weeks it was available.