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Technographics

Smart Phone Users Who Have Never Downloaded An App…I Know, Right? [TABLE]

Those ages 55 and up were significantly more likely than average to say they never had downloaded an app on their smart phone.

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Global Mobile Phone Users Who Own A Tablet, July 2013 [TABLE]

Varying levels of tablet ownership exist among mobile phone users, ranging from just 12% in Japan to 53% in Singapore.

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Hispanic Parents' Mobile Access By Income, December 2013 [CHART]

Among Hispanic parents of 0-8-year-olds, 54% of those with incomes of at least $75,000 per year own an iPad or other tablet.

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US Gaming Market Size By Screen, December 2013 [CHART]

170 million Americans play videogames, and 60% of those gamers spend money doing so, resulting in an estimated $20.5 billion in spending by the end of this year.

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Growth Of mCommerce [INFOGRAPHIC]

This infographic by Judo illustrates the growth of mCommerce.

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Smart Phone Users & Downtime, December 2013 [CHART]

42% of respondents strongly agree that they pick up their phones when they have time to kill.

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When Americans Will Consider Buying Wearable Tech By Demographic, November 2013 [TABLE]

Hardly anyone has a wearable tech device just yet,—just 3% of US internet users—and signs don’t point to that changing without some major changes.

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Gen X Social Network User Penetration, 2013 & 2017 [CHART]

Three-quarters of US Gen X internet users will log on to social networks at least monthly in 2013.

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Average Number Of Friends/Followers Women Have On Social Networks, August 2013 [CHART]

Women had an average of 250 connections on Facebook, vs. 163 on Twitter and just 89 on Instagram.

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US Parents Who Plan To Give Their Children eBook Capable Devices As Gifts, 2012 vs 2013 [CHART]

46% of US adults with children ages 2 to 13 who read ebooks planned to purchase a device on which their children could consume such content.

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