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Consumer Attitudes

Consumers Willing To Pay For Overnight Delivery Of eCommerce Purchases, June 2014 [TABLE]

Female and older internet users were the least willing to pay more for same-day and overnight delivery when shopping online.

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Online Shopping Pet Peeves By Generation, June 2014 [TABLE]

Among US internet users surveyed who had at least one digital shopping pet peeve, shipping costs were the most common, cited by 66% of respondents.

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Smart Home Device Ownership & Interest, May 2014 [CHART]

Most US internet users (85.0%) do not own a single smart home device.

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Highly Anticipated Internet Of Things Technologies, May 2014 [CHART]

73% of US adults were unfamiliar with the concept of the Internet Of Things.

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Trust & Relevance's Effect On Email Marketing Success, July 2014 [TABLE]

Consumers only have 4-5 brands that they always open emails from.

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CMOs Attitudes Toward Collaboration With CIOs, July 2014 [CHART]

83% of IT executives feel a need to align and interact with marketing (up from 77% in 2012) and 69% of marketing executives feel the same way about IT (up from 56% in 2012).

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Customer Satisfaction With Social Networking Sites, 2013 vs 2014 [CHART]

Customer satisfaction with social media websites improved by 3 points year-over-year to an average score of 71 on the ACSI’s 100-point scale.

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Customer Satisfaction Ratings For Portals & Search Engines, 2013 vs 2014 [CHART]

Customer satisfaction with internet portals and search engines improved by 4 points year-over-year to reach an index score of 80 (on a 100-point scale).

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Consumer Brand Topics That Interest Millennial & Gen X LinkedIn Users, July 2014 [TABLE]

Some 47% of young LinkedIn members read news or information from consumer brands on LinkedIn at least once a month, and roughly half trust information about consumer products they see on LinkedIn.

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Brand Buzz Rankings, H1 2014 [CHART]

Amazon topped the buzz rankings for the first half of this year, continuing its success from last year, when it also led the word-of-mouth rankings.

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