Consumer Attitudes
Top Characteristics Of Successful B2B Content, October 2014 [CHART]
Three-quarters of business executives seek out content in order to research a business idea.
Read MoreImportant Features For Meeting Apps, October 2014 [CHART]
The most important features of a meeting apps are access to meeting or events schedules and access to meeting or session descriptions.
Read MoreCustomer Satisfaction With Financial Services Sector, 2013 vs 2014 [CHART]
Customers continue to be report significantly higher satisfaction rates with credit unions than with banks.
Read MorePreference For Free vs. Paid Mobile Apps, October 2014 [TABLE]
35.7% of US internet users found free or low-cost apps supported by in-app ads the most appealing when downloading mobile apps.
Read MoreHow Shopping Apps Can Improve, October 2014 [CHART]
44% of mobile device owners cited unique savings or discounts as the top way shopping apps could improve.
Read MoreMost Desired B2B eCommerce Features, November 2014 [CHART]
B2B buyers are resembling consumers in their eCommerce preferences and expect vendors to have cross-channel visibility and omni-channel fulfillment options.
Read MoreLatinos’ Attitudes Toward Social Progress, November 2014 [CHART]
Latinos are generally optimistic about the direction the country but they also feel that Latino discrimination is getting worse rather than better.
Read MoreBrands & Loyalty Rewards, November 2014 [CHART]
More than 7 in 10 online consumers in the US believe that it’s important for brands to reward them for being loyal customers.
Read MoreTop Reasons People Abandon Their Shopping Cart, November 2014 [CHART]
Online shoppers aged 18-65 are most likely to abandon their shopping carts due to unexpected shipping costs.
Read MoreMost Important Channels When Making A Purchase, June 2014 [CHART]
Among digital shoppers worldwide, 72% said the traditional store experience was important when making a purchase.
Read More