Consumer Attitudes Archives - Page 100 of 116

Consumer Attitudes Toward Purchasing New Products, January 2013 [CHART]

1 in 2 consumers from around the world are generally willing to switch to new brands.

Hotel Brand Loyalty, January 2013 [CHART]

Less than half of travelers always (7.8%) or often (35.6%) stay at the same hotel brand.

2013 Edelman Trust Barometer [PRESENTATION]

The 2013 Edelman Trust Barometer is the PR firm’s 13th annual trust and credibility survey of 26,000 ordinary people, ages 25-64 across 26 countries.

Veracity Of Message & Frequency Of Exposure To Company Information, January 2013 [CHART]

How many times does an informed consumer need to hear something about a company to be convinced it’s true? More than twice, for most of them.

Consumer Money-Saving Strategies, Q4 2012 [CHART]

22% of consumers – and 27% of 35-54-year-olds – had trouble affording regular groceries in Q4 2012, as “shopper sentiment” fell to its lowest point in 6 quarters.

Consumer vs. Professional Reviews' Influence Over Electronics Purchase By Device, September 2012 [CHART]

Shoppers were more likely to pay attention to consumer reviews than professional reviews across every product category.

Mobile Consumers' Attitudes Toward Shopping Apps, December 2012 [CHART]

Two-fifths of smartphone and tablet shoppers said using a shopping app strengthened their connection to the brand.

Attitudes Toward Restaurant Loyalty Program, January 2013 [TABLE]

Close to 2 in 3 consumers with household incomes of at least $75,000 would be more likely to recommend a restaurant to others if it offered an appealing rewards program.

Brand-Connected Consumers' Attitudes Regarding Social Feedback, January 2013 [CHART]

8 in 10 consumers digitally engage with brands, while one-quarter are brand-connected consumers who both post to and about brands online at least once a week.

Consumer Sentiment About Community Involvement By Brands, January 2013 [CHART]

61% of online consumers from 31 countries around the world agree that they would like their favorite brands or companies to play a bigger role in their local community.