Citizen Marketing/Branding
Online Branding In The 2008 Presidential Race
YouTube has unleased a torrent of candidate branding videos.
Read MoreGoogle Maps Knows All
Watch a funny video about the dangers of Google Street View.
Read MoreThe Evolution Of A Viral Video
Follow the life of viral video as we watch how the Bravia superball commercial took on a life of its own online.
Read MoreWhat If God Had A MySpace?
What if God had a MySpace?
Read MoreRoger Clemens Posts Steroids Denial On YouTube
Roger Clemens’ YouTube video denial of steroid and human growth hormone use highlights a significant new tactic for online reputation management.
Read MoreAn Ode To Digg (And Its Supporting Online Campaign)
Kina Grannis has clearly got some marketing savvy in her corner because she’s running a pretty sophisticated online campaign to solicit votes for Gotta Digg, her music video entry for the Doritos Crash The Super Bowl contest.
Read MoreIdentity Theft: Facebook Face/Off Spoof Video
Watch Facebook Face Off, a hilarious spoof of the 1997 John Woo film Face/Off starring John Travolta and Nicolas Cage. The spoof video addresses identity theft in Facebook.
Read MorePersona Marketing – Marketing Characters Online
If you, your business, product, or service depends at least in part on a character or persona for brand marketing, you need to consider how to use that persona online.
Read MoreGmail – Customer Generated Video
Google’s Gmail video contest is a superb example of citizen marketing through consumer generated video.
Read MoreIs YouTube Wrecking The YouTube/CNN Debates?
With Rudolph Giuliani and Mitt Romney reportedly dropping out of the CNN/YouTube GOP presidential primary debate, has the video sharing site become a victim of its own success?
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