Blog Marketing
Most Effective Types Of B2B Content For Improving Sales/Marketing Effectiveness, May 2012 [CHART]
Social media ranked with articles on brand websites as the leading content marketing tactics, used by 84% of respondents each.
Read MoreBest Source For Marketing & Advertising, October 2012 [CHART]
US consumers and marketers alike cited newspapers and TV as the best source of marketing and advertising.
Read MoreMost Effective B2C Content Marketing Tactics, November 2012 [CHART]
86% of B2C marketers are using content marketing, and the vast majority of those (84%) are leveraging social media (other than blogs).
Read MoreProfessionals & Online Peer Group Activity
Interacting with their peers in professional communities was by far the most frequent use of social media amongst professionals.
Read MoreAppealing Local Digital Marketing Tactics, September 2012 [CHART]
Local search registration is now used by less than one in four marketers.
Read MoreLocal Digital Marketing Tactics, September 2012 [CHART]
35.9% of North American marketers planned to boost their local digital dollars in 2013; just 6.8% planned to decrease spending.
Read MoreMost Effective B2B Content Marketing Tactics, October 2012 [CHART]
Good old face-to-face contact still does the trick, with two-thirds of respondents rating in-person events as either effective or very effective.
Read MoreSmall Business Social Media Spending [INFOGRAPHIC]
This infographic from VerticalResponse looks at what small businesses are spending on social media.
Read MoreBuilding YouTube Audiences [INFOGRAPHIC]
This infographic by FanBridge takes a look at how YouTube channel owners are building audiences.
Read MoreSites Whose Recommendations Have Influenced Female Social Media Users To Purchase, February 2012 [CHART]
Internet users followed more retailers on Pinterest (9.3) than on Twitter (8.5) or Facebook (6.9) in March 2012.
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