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Blog Marketing

Tumblr User Demographics [TABLE]

Just 6% of online Americans use Tumblr.

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Select Social Media User Demographics, February 2013 [CHART]

Facebook, which (surprise!) ranks as the most popular social network, used by 67% of respondents, proves particularly appealing to women (72%).

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American Small Business Content Marketing Plans, 2013 [CHART]

More than half of respondents cited articles, social media content, blog posts and video as likely to play a larger role in 2013.

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American Small Business Marketing Budget Allocation By Tactic, November 2012 [CHART]

Small businesses in particular seem to rely on content marketing because it can be extremely cost effective.

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American Mothers’ Top Sources For Recipes, September 2012 [CHART]

Seventy-eight percent of US mom internet users surveyed who looked for recipes online or off went to websites vs. 66% who said they’d used Pinterest.

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Events & Social Media Marketing Checklist [INFOGRAPHIC]

This infographic from Marketo serves as a visual checklist for marketing your event via social media.

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Branded Online Video Distribution Tactics, December 2012 [CHART]

Pre-roll or in-stream advertising were the most popular ways to deliver online video to consumers—92.4% of media executives surveyed said they used it.

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Panel Discussion: The Pros & Cons Of Podcasting

A transcript of the Twitter chatter for February 2013 Java MeetUp 612 featuring Minnesota podcasters, titled: Does Podcasting Have Power and Influence?

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Tumblr Eyetracking Attention Order [HEATMAP]

This heatmap illustrates the order in which people focus their attention on Tumblr pages.

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Tumblr Eyetracking [HEATMAP]

This heatmap illustrates where people focus their attention on Tumblr pages.

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