Blog Marketing
Mobile Video Discovery Methods, May 2013 [CHART]
35% of mobile device owners watch videos on their device.
Read MoreB2B vs. B2C Social Media Marketing Channels, January 2013 [TABLE]
While YouTube was only the most important social platform for 4% of SMBs total, it is where the greatest percentage of businesses planned to make future investments.
Read MoreAd Pros' Social Media Marketing Tactics, Q1 2013 [CHART]
73% of respondents used branded pages on social networks to deliver messages, making it the most popular social media tactic among social advertisers.
Read MoreMarketers' Social Media Plans, May 2013 [CHART]
This year, 69% of marketers plan to increase their YouTube marketing efforts in the near future, while another 17% plan to maintain current levels, and just 13% don’t have any plans to utilize the platform.
Read MoreSocial Media Sites Teens Use Most Often [TABLE]
Teen girls who are social media users are much more likely than boys to maintain an account on Twitter (31% vs. 21%).
Read MoreSocial Media Sites Teens Use, 2011 & 2012 [TABLE]
Some 94% of teen social media users say they have a Facebook profile, and 81% say that Facebook is the profile they use most often.
Read MoreBeyond Social Media: Nutella & Skittles Go Nuts [PODCAST]
This week: Nutella & Skittles go nuts, Hanes gets all destructive, Verizon demonstrates its services by partnering with a bear.
Read MoreSources That Inspire Online Purchases, May 2013 [CHART]
Buyers were most likely to have first seen their most recent online purchase while surfing around online (29%) or when looking to find something specific (25%).
Read MoreRadio Listeners' Social Media Adoption By Generation, May 2013 [CHART]
Compared to older generations, Gen V listeners have a strong affinity for emerging social networks such as Tumblr and Snapchat, and are less drawn to Facebook.
Read MoreFinancial Pros' Top Business Uses Of Social Media, Q1 2013 [TABLE]
Financial professionals also reported turning to social media most often in order to read up on commentary and expert insights on the finance world.
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