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Blog Marketing

Social Media Influence Over Female Fashionistas & Social Shoppers, July 2013 [CHART]

Blogs and message boards are fashionistas’ most influential social property when making buying decisions.

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Top Social Sharing Channels By iPhone vs iPad, June 2013 [TABLE]

iPhone users drove the greatest percentage of sharing, with 12.4% of users sharing online content on the Apple phone.

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Desktop vs. Mobile Content Sharing Channels, June 2013 [TABLE]

Consumers were nearly twice as likely to click and share content through mobile devices, as compared with the desktop.

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Top 10 Social Networks Among US Hispanics, May 2013 [TABLE]

Facebook is the top social site among Hispanics, followed distantly by LinkedIn.

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Social Networks Used By Specialty Retailers, 2012 & 2013 [TABLE]

Adoption by retailers of Facebook, Twitter, YouTube, Pinterest and Instagram had climbed between 2012 and 2013.

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Most Effective vs Most Difficult B2B SEO Tactics, June 2013 [TABLE]

B2Bs’ ratings of most effective SEO tactics were similar to B2Cs’, as updating website content was No. 1 and original content came in just above keyword management.

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Most Effective & Most Difficult B2C SEO Tactics, June 2013 [TABLE]

Updating website content came out on top as the most important SEO undertaking, cited by 50% of marketers.

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Fortune 500 Corporate Social Media Use, July 2013 [CHART]

Twitter remains the most popular tool for corporate communications, used by 77% this year (up from 73%), with Facebook (70%, from 66%) and YouTube (69% vs. 62%) also in the top tier of adoption.

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Beyond Social Media Podcast: Golden Corral Dumpster Video; Citizen Journalism & The San Francisco Plane Crash [VIDEO]

This episode: Golden Corral’s viral dumpster video; citizen journalism, social media & the San Francisco plane crash; Around the World In 80 Jobs & much more.

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Americans' Daily Time Spent With Online Media, 2010-2012 [TABLE]

Last year, social networks occupied 37 minutes of the average US consumer’s time per day, up considerably from 30 minutes per day in 2011.

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