Baby Boomers
2012: An App Election? [INFOGRAPHIC]
This infographic breaks down how the U.S. has used mobile apps, in both sending and consuming information, during the 2012 election season so far.
Read MoreTop Reasons People Are Drawn To Read Articles By Generation, September 2012 [TABLE]
Visually-focused content may be on the rise, but a catchy headline is still the biggest factor enticing Americans to read an online or print news article.
Read MoreJob Seekers On Facebook [INFOGRAPHIC]
Facebook is the social network of choice among the US workforce, with 83% having Facebook profiles.
Read MoreRich Americans By Generation, September 2012 [CHART]
The majority of rich American (adults who live in households with at least $100,000 in annual household income) are Millennials and Generation Xers.
Read MorePre-Shopping Media By Reach, September 2012 [CHART]
AM/FM radio delivers the largest reach of any medium before the peak shopping hour of 1PM – 2PM.
Read MoreReddit Marketing [INFOGRAPHIC]
Prestige Marketing created this infographic as a marketing field guide.
Read MoreAfrican Americans By Generation [CHART]
On average, the African-American population is 14% younger than the American population as a whole.
Read MorePresidential Campaign 2012 Metrics: Obama vs. Romney [INFOGRAPHIC]
This infographic by Compete looks at which presidential candidate is winning online.
Read MoreMobile Owners Who Have Turned Off Geolocation By Generation [CHART]
Young people were most likely to have turned off geolocation, with 32% of 25- to 34-year-olds saying they had, along with 22% of 18- to 24-year-olds.
Read MoreDemographics Of Mobile App Users Who Have Acted Due To Privacy Concerns [TABLE]
Among US mobile phone owners who used apps, 54% said they had decided not to install an app because they were worried about how it might use their personal info.
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