B2B Marketing Archives - Page 50 of 55

World's Most In-Demand Employers [INFOGRAPHIC]

This infographic illustrates the world’s most in-demand employers by category and region.

Leading Content Generation Goals According To B2B Tech Marketers, 2011 vs 2012 [CHART]

Worldwide B2B technology marketers turning to content marketing for more brand-based goals, namely boosting thought leadership and brand awareness.

Importance Of Offline Lead Generation Tactics [CHART]

While nearly half of respondents believe the importance of offline tactics has declined over the last three to five years, one-third still believes the importance of these tactics has increased.

B2B Lead Generation Marketers' Effectiveness, September 2012 [CHART]

Just 11% of B2B lead generation marketers describe their marketing as highly effective and efficient.

Social Media Sites At Which Marketers Have Spent Money By Site [CHART]

Facebook was the most popular site for B2C marketers, with 65% reporting that they spent money there.

B2B Lead Generation & Automation [CHART]

Half of business-to-business (B2B) lead generation marketers report using integrated marketing automation in their organizations, while 19% use non-integrated marketing automation and 30% have no marketing automation at all.

B2B Marketers' Activities, September 2012 [CHART]

B2B marketers are devoting a good deal of their work hours to content creation and management and lead generation.

American B2B Media Industry Revenue, H1 2010-H1 2012 [CHART]

Business-to-business (B2B) media and information industry revenues reached $12.5 billion in H1 2012, representing 3.3% growth from $12.1 billion in H1 2011.

Awareness Of Big Data Among North American Retail Execs [CHART]

Only 17% of North American retail executives were unaware of the concept of Big Data.