Advertising
Effective Email List Growth Tactics [CHART]
Topping the list of email list growth tactics is social media advertising, cited by almost half of respondents as being among their most effective tactics.
Read MoreReputations Of Professions [CHART]
When it comes to rating the honest and ethical standards of people in various professions, American adults rate medical professionals highly.
Read MoreSnapchat Advertising Engagement [CHART]
Snapchat users see advertising on the platform frequently, but how often do they engage with it? Not very often, according to March 2017 research from J.P. Morgan.
Read MoreData-Driven Personalization [CHART]
Marketers are in the process of implementing personalization strategies at their organizations.
Read MoreUse Of Artificial Intelligence For Retail Marketing [CHART]
About two-thirds of retail marketers are using AI for marketing purposes. This chart shows how.
Read MoreTop Product Launch Communications Channels [CHART]
Senior marketers in the US, UK and Australia prioritize social media more than any other communications channels for product launches.
Read MoreTop Sources Of New Customers For Local Businesses [CHART]
Referrals (66%) and company websites (47%) continue to be the best sources of new customers for local advertisers, much as they were back in 2011.
Read MoreMost Influential Consumer Trends For The Next 10 Years [CHART]
The emergence and use of mobile devices is the consumer trend that North American marketers believe will have the greatest impact on their industries in the next 10 years.
Read MoreFacebook Advertising Benchmarks [INFOGRAPHIC]
This infographic from WordStream illustrates the most important Facebook advertising benchmarks, including click-through rate, cost-per-click, conversion rate, and cost-per-action across 18 different industries.
Read MoreSMBs' Use Of Social Media By Platform [CHART]
The use of social media marketing by small and medium-sized businesses (SMBs) in the US continues to grow.
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