Posts by derickson
Attitudes Of US Small Businesses Toward Facebook, August 2012 [CHART]
47% of small businesses had a Facebook account.
Read MorePost-Product Scanning Or Texting Behavior, August 2012 [CHART]
Of smart phone users who had scanned product information or texted for it, 48% reported that the practice made them feel better about their purchase.
Read MorePost-Store Acts Of US Showroomers Vs. Mobile Phone Owners, August 2012 [CHART]
About three in 10 showrooming customers later made a purchase from the website of the store they had visited, while one-quarter bought the item they sought from a competitor.
Read MoreTop Content Marketing Objectives For American B2B Marketers, May 2012 [CHART]
BtoB Magazine found that more than half (56%) of US B2B marketers used content marketing to foster greater audience engagement.
Read MoreLeading Content Generation Goals According To B2B Tech Marketers, 2011 vs 2012 [CHART]
Worldwide B2B technology marketers turning to content marketing for more brand-based goals, namely boosting thought leadership and brand awareness.
Read MoreLikely Online Marketing Trends [CHART]
56.4% said Google+ was likely to become massively influential in search engine results pages.
Read MoreInbound Social Media Marketing Tactics [CHART]
Only 54.9% of online marketers worldwide said Google+ was one of their top five most-used sites for social media marketing, compared to 87.7% who cited Facebook and 82.7% who cited Twitter.
Read MoreFacebook Page Post Ad Checklist [INFOGRAPHIC]
This infographic helps you create Page posts that translate well into Page post ads and is a checklist for creating sponsored Page posts.
Read MoreWhat Social Media Users Want & Don't Want From Brands [COMIC]
A funny comic from PostRocket about what consumers want and do not want from brands on social media.
Read MoreImportance Of Offline Lead Generation Tactics [CHART]
While nearly half of respondents believe the importance of offline tactics has declined over the last three to five years, one-third still believes the importance of these tactics has increased.
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