derickson, Author at e-Strategy

Ways People Share Their Opinions About Movies, October 2012 [CHART]

88% of consumers prefer to share their movie opinions with family through offline methods such as face-to-face (53%), on the phone (23%), or via text (12%).

Focus Of Retailers Tech Budgets, October 2012 [CHART]

Almost half of retailers surveyed in Q2 about their technology spending plans said that SEO, SEM & site research would be a main budget spend.

Beyond Social Media: Debate Humor #Fail? Can Sasquatch Sell? & Target Falling For You [PODCAST]

Is hijacking the debate with humor smart? Does Google’s PR blunder affect stock price? Lessons from a dumb Pizza Hut stunt. Target’s Falling For You campaign.

Most Important Elements Of B2B Content, October 2012 [CHART]

Effective content doesn’t depend on SEO friendliness or quality of editing, say B2B marketers.

Social Media Habits By Gender, October 2012 [CHART]

Two-thirds of the online survey’s female Facebook members said they login to the social network at least once a day.

Tablet Owners By Income, October 2012 [CHART]

47% of Americans living in households with annual household income (HHI) of $75,000 or more now own tablets.

10 Fastest-Growing Consumer Goods Categories [CHART]

Coffee tops the the list of the 10 fastest-growing consumer goods categories in 2012.

Presidential Candidates' Mobile Apps/Website Traffic [CHART]

While smart phone penetration stood at only 14 percent during the last election in Q4 2008, it’s now at 55 percent as of August 2012.

Promoting Your Blog Posts [INFOGRAPHIC]

This infographic by Launch Grow Joy lists 30 ways you can promote your blog posts.

Texting & Language [INFOGRAPHIC]

This inforgraphic takes a look at how texting is transforming our language.