Posts by derickson
Social Media-Inspired Purchases, July 2013 [CHART]
Consumers who interact with brands on social networks are just as likely to end up buying a product in-store as they are to do so online.
Read MoreWhy Small Businesses Shun Social, July 2013 [CHART]
82% of small businesses are using social media for marketing today and 88% are very likely to use social media in the next year.
Read MoreMarketers' Mobile App Plans, July 2013 [CHART]
Only 15.3% of marketers say they run a mobile-specific website.
Read MoreAmerican Doctors Who Use Tablets Professionally By Age, January 2013 [CHART]
More than half of physicians ages 44 or younger used tablets for professional purposes.
Read MoreAmerican Doctors Who Use Smart Phones Professionally By Age, January 2013 [CHART]
Nearly nine in 10 doctors under 35 used their smart phones for professional purposes, the highest level among all age groups.
Read MoreAmerican Doctors Who Email Patients By Age, January 2013 [CHART]
Email use was highest among doctors ages 35 to 44, at 30%, and its use among other age groups was not far behind.
Read MoreHow US Technology Consumers Respond To Mobile Ads, 2012 [CHART]
Tablet owners in 2012 to be far more likely than smart phones owners to click on ads, and also to research or purchase a product after seeing an ad.
Read MoreUs Mobile Buyers By Device, 2011-2017 [TABLE]
Nearly 71 million tablet owners will make purchases via their device this year, compared with 53 million buyers using smart phones.
Read MoreGlobal Smart Device Users By OS & Form Factor, February 2013 [CHART]
Diverging use cases on smartphones and tablets herald the end of mobile as a monolithic category.
Read MoreGolden Corral Employee Dumpster Viral Video [VIDEO]
Beyond Social Media hosts Albert Maruggi, B.L. Ochman and David Erickson discuss the viral video that shows mishandling of food at a Florida Golden Corral restaurant.
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