Posts by derickson
Demographics Of US College Graduates In 2013 [CHART]
About 31.7% of Americans aged 25 years and older last year had earned a Bachelor’s, Master’s, Professional and/or Doctoral degree, up from 30.4% in 2011.
Read MoreMost Requested Marketing Automation Features, February 2014 [CHART]
B2B marketers using fully integrated marketing automation are more likely than their peers to report being highly efficient and effective at marketing.
Read MoreMost Important Information On Local Biz Websites, February 2014 [CHART]
2 in 3 American and Canadian consumers indicate that a local business having a website affects their opinion of the business and whether or not to use it.
Read MoreContent Marketing Aligned With Buyers' Journey, February 2014 [CHART]
49% said they’re learning how to align content with the customer journey and plan to execute within the next 6 months.
Read MoreEmail-Driven Orders By Device, Q4 2013 [CHART]
Some 18% of email-driven orders were completed on a mobile device during Q4 2013, up a couple of points from the preceding quarter.
Read MoreIn-Flight Services Airline Passengers Want, December 2013 [CHART]
About half of airline passengers were interested in booking destination-related services while flying.
Read MoreGlobal Airline Execs' Expected Areas Of IT Investment, March 2013 [CHART]
Over 90% of senior airline executives polled worldwide by SITA/Airline Business said their companies had either implemented or were in the process of developing passenger services via digital, personalized customer relationship management or expanding ancillary services programs.
Read MoreSocial Login Preferences, Q2 2011-Q4 2013 [TABLE]
45.1% of social networkers worldwide entered their Facebook IDs when using social sign-in—the highest percentage.
Read MoreSocial Login Used For Select Industry Sites, Q4 2013 [CHART]
With the exception of the media/publishing sector (45%), Facebook boasted the majority of social logins for each industry included in the analysis.
Read MoreTop Online Activities Of Mass Affluents, February 2014 [TABLE]
America’s Mass Affluent represent 12% of US households but enjoy an outsized 26% of the nation’s total wealth.
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