Posts by derickson
Media Gender Gap [INFOGRAPHIC]
Male journalists make up 63% of bylines in print, Internet and wire news media, according to a recent report from the Women’s Media Center.
Read MoreUS Mobile Banking Demographics, March 2014 [CHART]
33% of mobile phone owners had used mobile banking during the 30 days prior to the survey, up from 28% a year earlier.
Read MoreMobile Ad-Friendly Shoppers & Social Media, March 2014 [TABLE]
About half of smartphone and tablet owners are willing to receive ads on their devices in exchange for services.
Read MoreUS News Media Revenue Sources In 2013 [CHART]
The US news industry generates somewhere between $63 and $65 billion in annual revenues compared to Google’s $58 billion revenues.
Read MoreMarketers' Changing Roles, March 2014 [CHART]
Close to two-thirds of US marketers surveyed believe their roles as marketers will change in the next 12 months, while 4 in 5 feel that their roles will change in the next 3 years.
Read MoreUK Entertainment Sales Share, 2013 [CHART]
Access Services grew their share of entertainment sales by 35.6% to reach 26% of the entertainment retail market.
Read MoreUK Entertainment Sales By Category & Channel, 2013 [TABLE]
Internet-derived sales rose 13.9% year over year in 2013 to account for 60.0% of the UK entertainment retail market.
Read MoreTypes Of Brand Communications College Students Want On Snapchat, February 2014 [CHART]
The opportunity to receive discounts or promotions was the top reason college students would want to receive Snapchat communications from brands, cited by 67%.
Read More2014 Social Landscape [INFOGRAPHIC]
Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses.
Read MoreCollege Students Who Would Follow A Brand On Snapchat They Follow Elsewhere, February 2014 [CHART]
77% of college students use Snapchat every day.
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