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Posts by derickson

US Nonprofit Site Donation Conversion Rates By Sector, 2013 [CHART]

16% increase in monthly site traffic for the US nonprofits studied led to a site donation conversion rate of 0.69%, upping the average visit value to 60 cents.

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Share Of Online Nonprofit Donations By Sector & Source, 2013 [CHART]

Email open rates, clickthrough rates, page completion rates—and as a result, email response rates—were all down for US nonprofits last year.

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US Online Video Ad Spending, 2012-2018 [CHART]

Online video advertising will make up nearly 12% of all digital ad spending in the US this year.

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Global Executives' Top Sources Of Industry News, June 2014 [CHART]

A majority of global executives rely on email newsletters for industry-specific news.

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Form Conversion Rates By Type, June 2014 [CHART]

The average conversion rate for forms in the US is 7%.

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Online Video Ad Performance By Age, Q1 2014 [CHART]

Older viewers were more likely to click on video ads than their younger counterparts in Q1.

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Cord-Cutting Intent Among Adult Broadband Users, 2011-2014 [CHART]

Customer satisfaction with pay-TV providers is at a multi-year low, but that doesn’t appear to be affecting subscriptions.

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UK Smart Phone Users By OS, 2012-2015 [TABLE]

The number of UK smart phone users who own and use an Android phone at least monthly is expected to total 18.3 million this year.

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Smart Phone Sales Share In Europe By Country, March 2013 & March 2014 [TABLE]

The Google operating system (OS) claimed a 56.2% share of smart phone sales in Great Britain in the three months leading up to March 2014.

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Hispanic Daily Tablet Users By Generation, March 2014 [CHART]

Hispanic Gen Xers overwhelmingly lead in daily tablet content consumption.

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