Posts by derickson
Physicians Who Consider Social Networks An Important Clinical Resource, Q1 2014 [CHART]
Just 14% of US primary care physicians said that social networks were a somewhat or very important clinical resource, compared with 30% who said they weren’t important at all.
Read MoreTop Reasons Physicians Don't Use Social Media For Work, June 2014 [CHART]
Avoiding social media wasn’t due to a lack of knowledge, with less than one-quarter of doctors saying they didn’t use such platforms because they weren’t familiar with them.
Read MoreSocial Sites Used For Work By US Physicians, June 2014 [CHART]
44% of US physicians still aren’t using social media sites for professional purposes.
Read MoreCommercial Drone Use For Weddings [VIDEO]
During Episode 56 of the Beyond Social Media Show, David Erickson discusses a a Quartz story about the use of drones by wedding videographers.
Read MoreCollege Students' Primary Sources Of Income, July 2014 [CHART]
Parents are the primary sponsors of college students’ new products and services.
Read MoreProducts & Services College Students Buy, July 2014 [CHART]
99% of US college students spent money at restaurants at least once per month.
Read MoreTop Strategic Priority For Online Business Initiatives, June 2014 [CHART]
Slightly more than 6 in 10 C-level executives responding to the survey said that CEOs support digital-business initiatives, up from 55% last year and 46% the year before.
Read MoreOnline Pharmaceuticals Marketing Effectiveness, July 2014 [CHART]
Visits to branded pharma sites not only fuel greater brand awareness and favorability, but also impact prospect conversions.
Read MoreUS Brands’ Facebook Response Rates, H1 2014 [CHART]
Only 38% of Facebook user wall posts were responded to by US brands in June.
Read MoreTop Brands Among US LGBT Consumers, July 2014 [CHART]
Costco tops the list of best-perceived brands among US LGBT consumers.
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