Posts by derickson
Health Care Professionals Daily Time Using Devices, April 2014 [CHART]
99% of medically qualified healthcare professionals worldwide, such as physicians and doctors, used a personal computer or laptop for work-related activities daily.
Read MoreUS Product Listing Ad Metrics Growth, Q4 2013 [CHART]
Product Listing Ads appeared 380% more often in Q4 2013 than they did a year earlier and produced 312% more clicks.
Read MoreProduct Listing Ads' Share Of Google Paid Clicks, Q2 2012-Q2 2014 [CHART]
Retailers quickly embraced Product Listing Ads to drive eCommerce sales.
Read MoreMillennials' Attitudes Toward The Affordable Care Act, April 2014 [CHART]
81% of US Millennials said they’d trust health insurers to Do The Right Thing.
Read MoreAttitudes Toward Affordable Care Act By Generation, February 2014 [TABLE]
Some 18.7% of 18- to 25-year-olds were uninsured (down from 23.5% in Q4 2013), as were 23.9% of 26- to 34-year-olds (down from 28.2% in Q4 2013).
Read MoreB2B Salespeople's View Of Marketing Asset Effectiveness, July 2014 [CHART]
3 in 4 marketers believe that marketing assets are somewhat (67%) or very (9%) effective, but only 46% of salespeople concur.
Read MoreAmericans' CPG Brand Spending, Q2 2011 & Q2 2014 [CHART]
American consumers are showing more loyalty to regular CPG brands than they did 3 years ago.
Read MoreDegree Of Programmatic Audience Engagement, July 2014 [CHART]
A majority of US and US-based advertisers, publishers and global technology and service are pursuing data-driven programmatic approaches to audience engagement in markets outside the US.
Read MoreTop Influences Over Youths' Clothing Style & Brand Decisions, July 2014 [CHART]
Clothing is one of teens’ top spending categories.
Read MoreSocial Media Channels Used By Millionaire Investors, July 2014 [CHART]
Roughly three-quarters of Millionaire investors (with $1-5 million in net worth, not including primary residence) report using social media platforms, with Facebook (57%) the most commonly-used.
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