Posts by derickson
Daily Deal User Demographics, October 2014 [CHART]
Roughly 4 in 10 American adults use online coupons or deals like those offered by Groupon.
Read MoreContent Management System Failures, October 2014 [CHART]
Almost 9 in 10 marketers say that a CMS should help them improve user engagement and customer engagement.
Read MorePersonalization's Effect On Channel Conversion Rates, November 2014 [CHART]
32% of marketers have experienced a major lift in search engine marketing conversion rates since implementing personalization.
Read MoreConsumers’ Attitudes Toward Private Label Products, November 2014 [CHART]
Two-thirds of online consumers surveyed in 60 countries (74% in the US) around the world somewhat or strongly agree that private labels are usually extremely good value for the money.
Read MoreWomen's Concern Over Privacy, November 2014 [CHART]
More than one-third (35%) of American women report having become more concerned about their online privacy over the past year.
Read MoreUS Radio Revenues, Q3 & YTD 2014 [CHART]
US radio industry revenues declined by 2% year-over-year in Q3 following a 3% drop in Q2.
Read MoreConsumers' Relationships With Brands, October 2014 [CHART]
45% of 16-34-year-olds agree that “brands play an essential role in my life,” a sentiment shared by fewer in the 35-54 (35%) and 55+ (25%) age brackets.
Read MoreDrivers Of Enterprise New Technology Spend, October 2014 [CHART]
Enterprise organizations’ are expecting to evaluate a number of different technology platforms over the next couple of years.
Read MoreVideo Viewing On Tablets, October 2014 [CHART]
Table ownership increased from 40% in 2013 to 50% in this year’s study.
Read MoreMarketing Programs Salesforce Users Are Investing In, October 2014 [CHART]
Customer engagement is a central theme running through this latest analysis of how companies are using Salesforce.
Read More