Posts by derickson
Millennials' Most Memorable TV Commercials For 2014 [TABLE]
Fast food and QSR ads performed well with Millennials (18-33) last year.
Read MoreTop Mobile Website Access Methods, January 2015 [CHART]
Mobile app consumption relative to the mobile web may be overstated.
Read MoreAmericans' Assessments Of Their Own Financial Situation [TABLE]
American adults are feeling better about their personal financial situations this year.
Read MoreEmail Marketers' Views On The Future Of Email, January 2015 [CHART]
4 in 10 email marketers feel that email’s role will either greatly (14%) or somewhat (26%) increase over the next 5 years.
Read MoreMarketing Benefits Of YouTube [INFOGRAPHIC]
This infographic from BrandOmni illustrates the many benefits of using YouTube for marketing.
Read MoreMetrics Used To Measure Email Subject Line Success, October 2014 [CHART]
Open rate was far and away the most common metric for determining the best subject line, used by around eight in 10 marketers.
Read MorePrevalence Of Email Subject Line Testing, October 2014 [CHART]
About one-quarter of marketers hadn’t tested any of their email campaign subject lines in the past month.
Read MoreGlobal Share Of Organic Search Traffic By Search Engine, November 2014 [CHART]
Google accounted for a whopping 93% of online and mobile web organic search traffic worldwide, leaving Bing and Yahoo to account for a mere 6% combined.
Read MoreMobile Website Features Of Top News Organizations, November 2014 [CHART]
Just 56% of news organizations’ mobile sites featured social sharing buttons on their homepage.
Read MoreTypes Of Mobile Sites Of Top News Organizations, November 2014 [CHART]
Among print news and media sites studied, 40% served dedicated mobile versions.
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