derickson, Author at e-Strategy

Most Effective & Difficult Types Of Content Marketing, March 2015 [CHART]

Videos are a particularly challenging content type to create, although respondents also see value in them.

Streaming Video On-Demand Penetration By Income, November 2014 [CHART]

4 in 10 US TV homes had access to at least one subscription video on demand service as of November 2014.

Hispanics' Purchase Decision Influences, March 2015 [TABLE]

Hispanics are more receptive to online advertising than non-Hispanics, but also rely more on their family when making purchase decisions.

Mobile Website Visits by Industry, 2014 [CHART]

Smartphone and tablet visit shares are up in each of 6 industries analyzed by Adobe.

High-Net-Worth Households, 1997-2014 [CHART]

There were 10.1 million US households with net worth of at least $1 million, last year, up from 9.6 million in 2013 and the highest level on record.

Why Millennials Have Not Used A Financial Professional, December 2014 [CHART]

Among US internet users ages 25 to 35 polled in December 2014 by Principal Financial Group, 70% said having financial security was their top goal.

Channel/Format Where Marketers See Most Opportunity For Programmatic Ads, February 2015 [CHART]

Mobile will see its fair share of spending increases; it ranked as the No. 1 area of opportunity for programmatic ads, cited by 33% of marketers.

Change In Programmatic Ad Budget, February 2015 [CHART]

Following triple-digit gains in 2013 & 2014, programmatic ad spending will continue on a solid growth trajectory in 2015, rising nearly 50% to $14 billion.

Consumers Whose Doctor Uses An Electronic Health Records System By Generation, August 2014 [CHART]

63% of Millennials said they would provide their health data to their doctors via wearables or Wi-Fi so that they could monitor their well-being.

Health Technologies That Interest Millennials, January 2015 [CHART]

US 18- to 34-year-olds wanted to use various digital methods throughout the healthcare experience.