Posts by derickson
Demographics Of Online Daters, October 2014 [TABLE]
The number of US adults searching for that special someone online has more than doubled over the past five years, from 2.7 million in 2009 to 5.6 million in 2014.
Read MoreTop US Cities By Smart Phone Penetration [CHART]
Smart phone penetration reached 78% of American mobile subscribers aged 13 and older in February.
Read MoreTop US Markets By Tablet Penetration [CHART]
Tablet penetration has reached 51% of US households as of February, up 13% points year-over-year.
Read MoreUS Population By Age Group [CHART]
CHART: US population by age group and and gender.
Read MoreFacebook Brand Post Interaction Rates, 2014 vs 2015 [CHART]
Algorithm changes enacted by Facebook in Q1 led to interaction rate declines across most post types.
Read MoreHow NOT To Deal With Unsubscribers
Unless you’re a straight-up spammer (in which case you don’t care), you should always respect your email subscribers and that respect should extend to when they no longer care to hear from you.
Read MoreTop Influences Over US Consumers' Purchase Decisions, April 2015 [CHART]
When it comes to influencing consumers’ purchases, word-of-mouth continues to outperform all paid media.
Read MoreNews Media Economics Trends [INFOGRAPHIC]
Newspaper ad revenue declined another 4% year over year, to $19.9 billion – less than half of what it was a decade ago.
Read MoreTraditional News Consumption Trends [INFOGRAPHIC]
Even as mobile and social news habits evolve, legacy platforms have by no means been abandoned, though some are faring better than others.
Read MoreMobile News Traffic [INFOGRAPHIC]
At the start of 2015, 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers.
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