Posts by derickson
The Fox News Effect [CHART]
Fox News viewers scored the lowest of over 30 popular news sources (though Fox viewers did at least score better than those saying they didn’t follow the news).
Read MoreAmerican Sharing Economy Penetration, 2014-2020 [TABLE]
This year, 27.0 million US adults will use the sharing economy at least once.
Read MoreConsumer Identity: Stable & Unstable Likers
In this video, Matt Wallaert discusses consumer identity in terms of two groups of consumers, Stable Likers and Unstable Likers.
Read MoreMobile Experience Expectations [CHART]
Generally, internet users want a convenient and secure mobile experience.
Read MoreFemale Brand-Related Activity By Generation [TABLE]
Almost three-quarters of female internet users said they prefer marketing messages to be gender neutral.
Read MoreDevelopers Who Are Currently Creating Virtual Or Augmented Reality Games [CHART]
While just 7% of gaming industry professionals worldwide were developing VR or AR games in 2014, nearly 20% said the same just one year later.
Read MoreGlobal Twitter Users, 2014-2020 [CHART]
eMarketer estimates that worldwide, user growth of 10.9% this year will bring Twitter’s monthly active population to 286.3 million by the end of this year.
Read MoreDonald Trump's Banner Advertising
Donald Trump’s banner advertising campaign to solicit donors is stunning for its lack of sophistication.
Read MoreSelena Gomez' Social Media Value [INFOGRAPHIC]
![Selena Gomez Social Media Value [INFOGRAPHIC]](https://e-strategy.com/wp-content/uploads/2016/07/Selena-Gomez-Social-Media-Value-INFOGRAPHIC-414x1024.png)
Selena Gomez is currently ranked number one among celebrities in terms of the marketing value of her social media posts.
Read More18 Critical Elements Of A Marketing Email [INFOGRAPHIC]
This infographic illustrates 18 critical elements of a successful marketing email, from the subject line, to the pre-header, to the copy, to the signature.
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