Posts Tagged ‘Hotel Marketing’
LGBTs' Travel-Related Mobile Activities By Generation, November 2014 [TABLE]
Looking at directions and finding restaurant information were the most popular travel-related mobile activities conducted by US LGBT mobile device users.
Read MoreBrand Loyalty By Gender, December 2014 [CHART]
Who’s more brand loyal – men or women? Probably the only real correct answer is that it depends.
Read MoreUS Mobile Travel Bookers, 2013-2018 [CHART]
More than nine in 10 mobile travel researchers will use smartphones to look up info this year, vs. 81.5% who will use tablets.
Read MoreUS Mobile Travel Researchers, 2013-2018 [CHART]
Half of digital travel researchers will check out flights, hotels and more not only on a desktop or laptop PC but also (or only) via mobile in 2015.
Read MorePurchases Made With Reward Points By Airline/Hotel Loyalty Members, February 2014 [TABLE]
Younger travelers favored rewards such as merchandise, gift cards and hotel upgrades over more valuable redemptions like free airline tickets.
Read MoreNumber Of Hotel Loyalty Programs Travelers Belong To, Q1 2014 [CHART]
45% of US millennials belonged to none or just one loyalty program.
Read MoreProducts North Americans Plan To Buy Online By Category, March 2014 [TABLE]
When asked about the products they planned to purchase digitally in the next six months, 22% of US internet users cited cosmetics—the second-lowest response.
Read MoreOnline Purchase Plans By Category & Region, September 2014 [TABLE]
Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories.
Read MoreMobile Behavior Of UK Travelers By Device Type, March 2014 [TABLE]
Checking the news and weather were the most common activities conducted via mobile among UK internet users who brought such devices on their most recent trips.
Read MoreMobile Devices UK Citizens Use For Travel Research, March 2014 [CHART]
Just one-quarter of United Kingdom citizens said they had made hotel reservations or booked flights using a mobile device.
Read More