Posts Tagged ‘Yahoo’
Social Login Trends, Q1 2012 – Q4 2013 [CHART]
Google’s share of social logins grew 2.5% points quarter-over-quarter to reach 35.4% in Q4 2013, marking its highest point in 3 years.
Read MoreGlobal Net Online Ad Revenue Share By Company, 2012 & 2013 [TABLE]
On a worldwide basis, Google and Facebook are also the top two ad publishers, with 31.91% and 5.64% of the market this year, respectively.
Read MoreNet US Online Ad Revenue Share By Company, 2012-2015 [TABLE]
The rapid growth of mobile ad revenues at Facebook has helped make the social network the second-largest digital ad seller in the US, behind only Google.
Read MoreWebsite Ad CTR By Referring Domain, November 2013 [CHART]
Website traffic that is referred by search engines tends to have a higher ad click-through rate than traffic that comes from other sources.
Read MoreUnique American Visitors To Sports Sites, September 2011-September 2013 [TABLE]
comScore’s ranking of top sports sites by monthly unique visitors over a two-year period showed Yahoo! Sports in the lead, with 52.75 million unique visitors in September 2013.
Read MoreGoogle+ Impersonator Flaw & Coca-Cola Kills Press Releases – Beyond Social Media Show [VIDEO]
Topics on Beyond Social Media Show: Twerking turkeys; Google+ security flaw; Google Helpouts; Jean-Claude Van Damme’s semi ride; Katie Couric to join Yahoo!; Zappos responds to Kanye West; KLM Royal Dutch Airlines Twitter customer service; Obama’s marketers join forces; Coca-Cola kills the press release; some shiny new stuff & much more.
Read MoreSMBs' Use Of Online Marketing Channels, November 2013 [CHART]
SMBs report being almost as likely to have a Facebook page as they are to have their own website.
Read MoreAmericans' Perceptions Of Organizations That Threaten Their Privacy By Demographic, July 2013 [TABLE]
More than three in four internet users ages 45 and up worry about their online security, especially fraud or identity theft.
Read MoreAdvertising Platforms Marketers Think Are Important By ROI, September 2013 [CHART]
Respondents to RBC Capital Markets’ study in September 2013 ranked Facebook second to Google in terms of advertising ROI, ahead of Twitter, LinkedIn, Yahoo! and AOL.
Read MoreTop 10 American Multi-Platform Properties In September, 2013 [CHART]
comScore has publicly released its list of top “multi-platform properties,” which measure a property’s total digital population, including smartphone and tablet visitors.
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