Posts Tagged ‘Vimeo’
Digital Marketing News This Week
Topics: McDonald’s new stop-motion 30-second spot featuring the Travis Scott Meal; Logofonts; Snapchat’s voting tools; YouTube Shorts; Kara Swisher’s Sway podcast; Patagonia’s pottymouth; Facebook’s failure to act; YouTube blocks iOS picture-in-picture mode; cool marketing tools; virtual reality statistics.
Read MoreVideo Content Amplification Channels [CHART]
A large majority (89%) of marketers use video as part of their content strategy, which is not surprising considering marketers believe video converts better than other content. But how do marketers get their video content to their audiences? A new report from Wibbitz reveals that when marketers promote their videos, either organically or through paid ads, an overwhelming number turn to social media, even more so than their own websites or blogs.
Read MoreTop Social Video Platforms [VIDEO]
New research from artificial intelligence-powered video creation service Wibbitz provides some insight into which social media platforms video advertisers should be paying attention to—and it’s pretty much what you would expect.
Read MoreShare Of Facebook Video Posts By Brands
YouTube videos only make up roughly one-quarter of all videos posted by brands on Facebook.
Read MoreBest Social Channels For Distributing B2B Content, August 2014 [TABLE]
Fully 94% of business-to-business (B2B) marketers in North America said they used LinkedIn to distribute content.
Read MoreTop Video Streaming Sites/Apps, June 2014 [CHART]
33% of US digital video viewers used Facebook, trailing YouTube’s 75%, but a greater percentage than other well-known video services like Netflix and Hulu.
Read MoreTop 10 Video Properties By Unique Viewers, October 2014 [CHART]
YouTube captures nearly 20% of US video advertising spending right now.
Read MoreMost Helpful Content For B2B Executives, October 2014 [CHART]
Articles top the list of content forms that B2B executives have found most helpful for a business-related matter during the past 12 months.
Read MoreShare Of Video Interactions By Social Network [CHART]
The share of video interactions increased for Facebook and decreased for YouTube.
Read MoreShare Of Video Posts By Social Network [VIDEO]
The recent trend is clearly showing that content marketers are directly uploading video content to Facebook, meaning that Facebook is retaining the traffic at the expense of YouTube.
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