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Posts Tagged ‘Twitter’

Social Super Bowl XLVII [INFOGRAPHIC]

This infographic pits some major brands that advertised during Super Bowl XLVII against one another based on social media presence.

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Top-Rated Media Brands Of 2012 [TABLE]

Screenshot: Tweets In Search - Google Mobile App

Google is the best partner for advertising companies, ousting ABC, last year’s winner, according to a survey of thousands of top-tier advertising (marketing and agency) professionals.

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Small Biz Owners Perceptions & Use Of Social Media, February 2013 [CHART]

LinkedIn is not only the most commonly used social media tool by small businesses, but also the most positively perceived.

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Beyond Social Media: Octogenarians Gone Wild – Taco Bell's Super Bowl Ad [PODCAST]

This week’s highlights include Octogenarians Gone Wild – Taco Bell’s Super Bowl Ad; No Pictures, Please; Everyday Effects; Cinegraphs, and much more.

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B2B Social Media Lead Generation & Traffic, 2012 [CHART]

While social media remains somewhat of a bit player in driving B2B website traffic, it accounted for about 5% of leads in 2012.

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Online Channels That Prompt Television Viewership By Generation, September 2012 [CHART]

Facebook had the greatest influence on getting people to watch a show—46% said they picked up a show as a result of the social network.

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How People Talk About TV By Generation, September 2012 [TABLE]

For viewers who can’t wait to talk about the latest episode of their favorite TV show, social networks are not displacing the water cooler as much as providing a digital analogue.

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Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]

Facebook is presently seen as the key social platform; 95% of luxury marketers said they were actively engaging customers there.

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How To Download & Mine Your Twitter Archive [VIDEO]

CNET’s how to demonstration for downloading and browsing through your Twitter archive.

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Marketing Investment Opinions: Consumers vs. Marketers, January 2013 [CHART]

Consumers and marketers disagree on where companies should invest more of their marketing time and resources to improve customer loyalty.

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