Twitter Archives - Page 70 of 110

Millennial Technographics, 2012 [CHART]

Millennials make up more than half of all US Twitter users, and will hover around that point for the next several years.

Generation X Technographics, 2012 [CHART]

Gen Xers use social networking sites on at least a monthly basis (74.5% did so in 2012), and nearly two-thirds used Facebook in particular (65.6%).

Twitter Buzz & TV Ratings, March 2013 [CHART]

For 18-34-year-olds, an 8.5% rise in Twitter volume corresponds with a 1% increase in TV ratings for premiere episodes.

Online Marketing Success Factors [CHART]

Design, development and maintenance of the corporate website was cited by 45% of respondents as contributing to marketing success.

SMB Website Failings, March 2013 [TABLE]

26.4% of SMBs cannot be found in online searches because their websites earn a Google Page Rank of zero or have no Google Page Rank, finds vSplash in an audit of 3.9 million US SMB websites.

Beyond Social Media: Simcity Fail, Dove's "Real" Beauty & NBA's Social Slam Dunk [PODCAST]

This week’s highlights: Electronic Arts’ Simcity Fail; Dove’s “Real” Beauty App; Old Spice’s Director Of Marketing: Mr. Wolfdog; NBA’s Social Slam Dunk & more.

Twitter Users By Gender, Race & Generation, December 2012 [TABLE]

While 16% of internet users overall said they used Twitter, 26% of black internet users said they did so.

Interbrand 100 Twitter Customer Service Activity, December 1, 2012 vs March 1, 2013 [CHART]

The number of Interbrand 100 brands with a dedicated customer service handle on Twitter has grown from 23 in December 2012 to 30 in March 2013.

College Students' Top Mobile Activities, November 2012 [CHART]

When asked to name their most frequent mobile activity, other than talking or texting, fully 25% of college students cited accessing Facebook.

Twitter Sentiment During Final Weeks Of 2012 Presidential Campaign [CHART]

From September through November, Romney was consistently the target of more negative reactions than was Obama.